Sentient Brands (OTC:SNBH – Get Free Report) and Honest (NASDAQ:HNST – Get Free Report) are both consumer defensive companies, but which is the better stock? We will contrast the two businesses based on the strength of their earnings, valuation, risk, institutional ownership, profitability, analyst recommendations and dividends.
Profitability
This table compares Sentient Brands and Honest’s net margins, return on equity and return on assets.
Net Margins | Return on Equity | Return on Assets | |
Sentient Brands | N/A | N/A | N/A |
Honest | -11.39% | -30.36% | -18.86% |
Analyst Ratings
This is a summary of current ratings for Sentient Brands and Honest, as reported by MarketBeat.com.
Sell Ratings | Hold Ratings | Buy Ratings | Strong Buy Ratings | Rating Score | |
Sentient Brands | 0 | 0 | 0 | 0 | N/A |
Honest | 0 | 3 | 2 | 0 | 2.40 |
Institutional and Insider Ownership
45.5% of Honest shares are held by institutional investors. 14.6% of Honest shares are held by company insiders. Strong institutional ownership is an indication that endowments, large money managers and hedge funds believe a company is poised for long-term growth.
Earnings & Valuation
This table compares Sentient Brands and Honest’s gross revenue, earnings per share and valuation.
Gross Revenue | Price/Sales Ratio | Net Income | Earnings Per Share | Price/Earnings Ratio | |
Sentient Brands | N/A | N/A | N/A | N/A | N/A |
Honest | $344.37 million | 0.89 | -$39.24 million | ($0.42) | -7.52 |
Sentient Brands has higher earnings, but lower revenue than Honest.
Summary
Honest beats Sentient Brands on 5 of the 8 factors compared between the two stocks.
About Sentient Brands
Sentient Brands Holdings Inc., a product development and brand management company, focuses on building innovative brands in the luxury and premium market space. It offers CBD luxury skin care and lifestyle products, such as purifying exfoliator, replenishing facial oil, ultra-nourishing face cream, and revitalizing eye cream under the Oeuvre brand through direct-to consumer online e-commerce platform, as well as wholesale partners. The company was formerly known as Intelligent Buying, Inc. and changed its name to Sentient Brands Holdings Inc. in March 2021. Sentient Brands Holdings Inc. was founded in 2002 and is based in New York, New York.
About Honest
The Honest Company, Inc. manufactures and sells diapers and wipes, skin and personal care, and household and wellness products. The company also offers baby clothing and nursery bedding products. It sells its products through digital and retail sales channels, such as its website and third-party ecommerce sites, as well as brick and mortar retailers. The company was incorporated in 2012 and is headquartered in Los Angeles, California.
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