Rep. Tim Moore Buys Harley-Davidson, Inc. (NYSE:HOG) Shares

Representative Tim Moore (R-North Carolina) recently bought shares of Harley-Davidson, Inc. (NYSE:HOG). In a filing disclosed on April 14th, the Representative disclosed that they had bought between $15,001 and $50,000 in Harley-Davidson stock on March 14th.

Representative Tim Moore also recently made the following trade(s):

• Purchased $15,001 – $50,000 in shares of American Airlines Group (NASDAQ:AAL) on 3/31/2025.
• Purchased $15,001 – $50,000 in shares of Ford Motor (NYSE:F) on 3/31/2025.
• Sold $15,001 – $50,000 in shares of Harley-Davidson (NYSE:HOG) on 3/25/2025.
• Sold $100,001 – $250,000 in shares of American Airlines Group (NASDAQ:AAL) on 3/20/2025.
• Purchased $15,001 – $50,000 in shares of American Airlines Group (NASDAQ:AAL) on 3/14/2025.
• Purchased $50,001 – $100,000 in shares of American Airlines Group (NASDAQ:AAL) on 3/13/2025.
• Purchased $50,001 – $100,000 in shares of American Airlines Group (NASDAQ:AAL) on 3/12/2025.
• Sold $50,001 – $100,000 in shares of Ford Motor (NYSE:F) on 3/10/2025.
• Sold $100,001 – $250,000 in shares of Harley-Davidson (NYSE:HOG) on 3/10/2025.
• Purchased $15,001 – $50,000 in shares of Harley-Davidson (NYSE:HOG) on 3/7/2025.

Harley-Davidson Price Performance

NYSE HOG traded up $0.71 during trading hours on Thursday, hitting $22.56. 2,293,356 shares of the company’s stock traded hands, compared to its average volume of 1,928,596. The company has a debt-to-equity ratio of 1.41, a current ratio of 1.40 and a quick ratio of 1.19. The firm’s 50-day moving average is $24.87 and its 200-day moving average is $29.39. Harley-Davidson, Inc. has a 52-week low of $20.45 and a 52-week high of $40.14. The company has a market capitalization of $2.79 billion, a PE ratio of 6.77, a PEG ratio of 0.38 and a beta of 1.28.

Harley-Davidson (NYSE:HOG) last announced its quarterly earnings data on Wednesday, February 5th. The company reported ($0.93) EPS for the quarter, missing analysts’ consensus estimates of ($0.65) by ($0.28). Harley-Davidson had a return on equity of 13.64% and a net margin of 9.25%. During the same period in the previous year, the company posted $0.18 EPS. Equities analysts forecast that Harley-Davidson, Inc. will post 3.44 EPS for the current fiscal year.

Harley-Davidson Increases Dividend

The firm also recently declared a quarterly dividend, which was paid on Friday, March 14th. Stockholders of record on Friday, February 28th were paid a $0.18 dividend. This is an increase from Harley-Davidson’s previous quarterly dividend of $0.17. This represents a $0.72 annualized dividend and a dividend yield of 3.19%. The ex-dividend date of this dividend was Friday, February 28th. Harley-Davidson’s dividend payout ratio (DPR) is currently 21.62%.

Institutional Trading of Harley-Davidson

Institutional investors have recently bought and sold shares of the business. Stifel Financial Corp raised its holdings in Harley-Davidson by 9.3% during the third quarter. Stifel Financial Corp now owns 21,993 shares of the company’s stock worth $847,000 after purchasing an additional 1,875 shares in the last quarter. MML Investors Services LLC raised its stake in Harley-Davidson by 4.7% during the 3rd quarter. MML Investors Services LLC now owns 8,430 shares of the company’s stock worth $325,000 after acquiring an additional 379 shares in the last quarter. Barclays PLC lifted its position in Harley-Davidson by 135.7% in the third quarter. Barclays PLC now owns 282,932 shares of the company’s stock valued at $10,900,000 after acquiring an additional 162,899 shares during the last quarter. Toronto Dominion Bank boosted its stake in Harley-Davidson by 1.7% in the third quarter. Toronto Dominion Bank now owns 49,995 shares of the company’s stock valued at $1,926,000 after acquiring an additional 815 shares in the last quarter. Finally, Tidal Investments LLC purchased a new position in shares of Harley-Davidson during the third quarter worth about $479,000. 85.10% of the stock is owned by hedge funds and other institutional investors.

Insider Transactions at Harley-Davidson

In other news, insider Luke Christopher Mansfield sold 3,400 shares of the stock in a transaction dated Thursday, February 13th. The shares were sold at an average price of $25.96, for a total transaction of $88,264.00. Following the completion of the sale, the insider now owns 23,555 shares in the company, valued at approximately $611,487.80. This represents a 12.61 % decrease in their ownership of the stock. The sale was disclosed in a filing with the Securities & Exchange Commission, which is accessible through this link. Insiders own 0.93% of the company’s stock.

Wall Street Analysts Forecast Growth

Several research firms have recently commented on HOG. Morgan Stanley reduced their price target on shares of Harley-Davidson from $33.00 to $31.00 and set an “equal weight” rating on the stock in a research report on Thursday, February 6th. Robert W. Baird decreased their price target on Harley-Davidson from $32.00 to $26.00 and set a “neutral” rating on the stock in a research note on Friday, April 4th. UBS Group decreased their target price on Harley-Davidson from $35.00 to $28.00 and set a “neutral” rating on the stock in a research note on Thursday, February 20th. Citigroup cut their price target on shares of Harley-Davidson from $29.00 to $28.00 and set a “neutral” rating on the stock in a research note on Wednesday, April 2nd. Finally, DA Davidson reaffirmed a “buy” rating and set a $31.00 price objective on shares of Harley-Davidson in a research report on Wednesday, April 9th. Six research analysts have rated the stock with a hold rating, two have assigned a buy rating and one has given a strong buy rating to the stock. Based on data from MarketBeat.com, the company presently has an average rating of “Hold” and an average target price of $32.00.

About Representative Moore

Timothy K. Moore (Republican Party) is a member of the U.S. House, representing North Carolina’s 14th Congressional District. He assumed office on January 3, 2025. His current term ends on January 3, 2027.

Moore (Republican Party) ran for election to the U.S. House to represent North Carolina’s 14th Congressional District. He won in the general election on November 5, 2024.

Moore served as speaker of the House from 2015 to 2025.

Timothy Moore earned his B.A. from the University of North Carolina-Chapel Hill in 1992 and his J.D. from the Oklahoma City University School of Law in 1995. His professional experience includes working as an attorney.

About Harley-Davidson

Harley-Davidson, Inc manufactures and sells motorcycles in the United States and internationally. The company operates in three segments: Harley-Davidson Motor Company, LiveWire, and Harley-Davidson Financial Services. The Harley-Davidson Motor Company segment designs, manufactures, and sells motorcycles, including cruiser, trike, touring, standard, sportbike, adventure, and dual sport, as well as motorcycle parts, accessories, and apparel, as well as licenses its trademarks and related services.