Head to Head Survey: Aurora Mobile (NASDAQ:JG) and Nexxen International (NASDAQ:NEXN)

Nexxen International (NASDAQ:NEXN) and Aurora Mobile (NASDAQ:JG) are both small-cap business services companies, but which is the superior stock? We will contrast the two businesses based on the strength of their earnings, dividends, institutional ownership, risk, profitability, analyst recommendations and valuation.

Valuation & Earnings

This table compares Nexxen International and Aurora Mobile”s revenue, earnings per share (EPS) and valuation.

	Gross Revenue	Price/Sales Ratio	Net Income	Earnings Per Share	Price/Earnings Ratio
Nexxen International	$349.11 million	1.96	-$21.49 million	$0.04	259.75
Aurora Mobile	$300.43 million	0.13	-$8.75 million	($0.54)	-12.00

Aurora Mobile has lower revenue, but higher earnings than Nexxen International. Aurora Mobile is trading at a lower price-to-earnings ratio than Nexxen International, indicating that it is currently the more affordable of the two stocks.

Insider & Institutional Ownership

54.2% of Nexxen International shares are owned by institutional investors. Comparatively, 85.5% of Aurora Mobile shares are owned by institutional investors. 31.2% of Aurora Mobile shares are owned by insiders. Strong institutional ownership is an indication that large money managers, hedge funds and endowments believe a stock is poised for long-term growth.

Analyst Recommendations

This is a summary of current recommendations and price targets for Nexxen International and Aurora Mobile, as provided by MarketBeat.

	Sell Ratings	Hold Ratings	Buy Ratings	Strong Buy Ratings	Rating Score
Nexxen International	0	1	4	0	2.80
Aurora Mobile	0	0	1	0	3.00

Nexxen International currently has a consensus price target of $10.20, indicating a potential downside of 1.83%. Aurora Mobile has a consensus price target of $7.00, indicating a potential upside of 8.02%. Given Aurora Mobile’s stronger consensus rating and higher possible upside, analysts clearly believe Aurora Mobile is more favorable than Nexxen International.

Risk & Volatility

Nexxen International has a beta of 1.9, suggesting that its share price is 90% more volatile than the S&P 500. Comparatively, Aurora Mobile has a beta of 1.19, suggesting that its share price is 19% more volatile than the S&P 500.

Profitability

This table compares Nexxen International and Aurora Mobile’s net margins, return on equity and return on assets.

	Net Margins	Return on Equity	Return on Assets
Nexxen International	3.96%	7.49%	4.70%
Aurora Mobile	-7.99%	-9.17%	-2.71%

Summary

Nexxen International beats Aurora Mobile on 9 of the 14 factors compared between the two stocks.

About Nexxen International

Nexxen International Ltd. provides end-to-end software platform that enables advertisers to reach publishers Israel. The company’s demand side platform (DSP) offers full-service and self-managed marketplace access to advertisers and agencies to execute their digital marketing campaigns in real time across various ad formats. Its sell supply side platform (SSP) provides access to data and a comprehensive product suite to drive inventory management and revenue optimization. The company also offers data management platform solution, which integrates DSP and SSP solutions enabling advertisers and publishers to use data from various sources in order to optimize results of their advertising campaigns. It serves ad buyers, advertisers, brands, agencies, and digital publishers in the United States, the Asia-Pacific, Europe, the Middle East, and Africa. The company was formerly known as Tremor International Ltd and changed its name to Nexxen International Ltd. in January 2024. Nexxen International Ltd. was incorporated in 2007 and is headquartered in Tel Aviv-Yafo, Israel.

About Aurora Mobile

Aurora Mobile Limited, through its subsidiaries, provides a range of developer services in China. The company provides push notification, instant messaging, analytics, sharing and short message service, one-click verification, and other services. The company offers real-time market intelligence solutions, such as product iApp, which provides analysis and statistical results on the usage and trends of mobile apps to investment funds and corporations. It also provides financial risk management solutions to assist financial institutions, licensed lenders, and credit card companies in making informed lending and credit decisions; and location-based intelligence services. In addition, the company offers application programming interfaces that create connectivity and automate the process of message exchange between the mobile apps and its backend network; an interactive web-based service dashboard that allows app developers to utilize and monitor its services through controls on an ongoing basis; and value added services, such as Advertisement SAAS, a data management platform service, which provides tagged and de-identified population data package; JG Alliance, an integrated marketing campaign services to advertising customers; and AD Mediation Platform to help mobile app developers access other mainstream advertising platforms. It primarily serves mobile app developers in a range of industries, such as media, entertainment, gaming, financial services, tourism, ecommerce, education, and healthcare. Aurora Mobile Limited was founded in 2011 and is headquartered in Shenzhen, the People's Republic of China.